In the central departure hall, near the gate or simply on the shop floor. Pop up locations at airports are always successful. Every month, millions of consumers pass by your brand’s activation. Consumers, who normally don’t have time or interest to notice brand communications. Consumers, who work hard during the week and want to spend quality time with their friends and family, instead of visiting a shop.

On airports, they’ve got time. And attention. From the moment they pass the security checks until they prepare for boarding, they will experience the Golden Hour. Feeling positively about the upcoming journey and ‘trapped’ in a posh shopping environment. Finally, time to experience! Brands, products, new launches or classics which they’ve never seen before. The difference is made at the airport.